Abstract T P275: Hospital’S Role In Community Stroke Risk Screening
Background: Hospitals can contribute to the success of the American Heart Association’s 2020 Impact Goals through community stroke risk screenings and educational awareness events.
Purpose: The purpose of this quality project was to evaluate the effectiveness of strategies used to conduct community stroke risk and education events.
Method: Marketing strategies were utilized to promote free community stroke risk screenings and awareness events at nine sites. Stroke nurses used standardized risk screening and FAST teaching tools. Participant data was aggregated into a dashboard and analyzed. A survey was developed and distributed to participants in order to evaluate satisfaction and responses to recommendations from the screening events.
Results: 423 participants attended the stroke events. The average age of participants was 51 years and the majority of participants were Caucasian (82%) and female (73%). Two or more risk factors were identified in 67% of participants. Nearly half (48%) of participants were classified as pre-hypertensive, with 12% of participants presenting with stage I hypertension, and 3% with stage II hypertension. Over half (53%) of participants made appointments with a PCP after the screening, and 5% of participants without a PCP at the time of the event found a provider. After the stroke events, 47% of participants began an exercise program, 47% implemented a change in diet, and 23% implemented strategies to decrease stress. Overall, 75% of participants agreed that their stroke risk factors were fully explained, 75% agreed recommendations were informative, and 80% would recommend the screening events to family and friends.
Conclusions: Hospital-based stroke programs with a commitment to the communities they serve should provide free risk screening and educational stroke awareness events. Events should be evaluated for effectiveness. Goals should focus on the quality of the screenings rather than quantity of participants. Effective strategies for community outreach include the utilization of marketing departments, offering year round events, and engaging with local employers to expand screening locations.
Author Disclosures: R. Catinella: None. H. Biller: None. B. Heinbeck: None. K. Pugh: None. S. Bratt: None. K. Bilek: None. T.M. Price: None.
- © 2014 by American Heart Association, Inc.